WILLEMSTAD- August 22, 2022 – Ajax and Curaçao have given their partnership an extra boost. Curaçao has been an Official Partner since 2020 and is, among other things, prominently visible on the sleeve of the Ajax shirts during Dutch competitions. Since last season, a logo on the sleeve is also allowed in the European competitions and therefore Curaçao was also visible during all matches which Ajax played in the Champions League last season. For the season 22-23, this agreement has been extended and Curaçao will again be on the sleeve during all official matches that Ajax plays in Europe.
Menno Geelen, commercial director of Ajax: “Last season Ajax 1 closed off the season in Curaçao. During this visit the Ajax players enjoyed the island and caused many happy faces by visiting various schools and projects. In addition, we were able to show all our followers how beautiful Curaçao is. We will continue to do so in the coming season. With the name on the sleeve in the Champions League, Curaçao will also remain visible for the international Ajax and soccer fans.”
Muryad de Bruin, counterpart director of the Curaçao Tourist Board: “We are looking forward to a new Champions League season with the Curaçao logo on the sleeve of the shirts. Last season we saw how big the international reach of the Champions League is. The matches are broadcasted in many countries that are very important to Curaçao. We are happy that through this international cooperation with Ajax, we will again be visible in these countries in the coming season.”